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Privacy Policy
The Curious Beetle
Thecuriousbeetle.com is a service provided by THE CURIOUS BEETLE LTD, London, England, United Kingdom. This Privacy Policy provides our policies and procedures for collecting, using, and disclosing your information. Users can access the Thecuriousbeetle.com service (the “Service”) through our website www.Thecuriousbeetle.com, through APIs, and through third-parties. A “Device” is any computer used to access the Thecuriousbeetle.com Service, including without limitation a desktop, laptop, mobile phone, tablet, or other consumer electronic device. This Privacy Policy governs your access to the Thecuriousbeetle.com Service, regardless of how you access it, and by using our Services you consent to the collection, transfer, processing, storage, disclosure and other uses described in this Privacy Policy. All of the different forms of data, content, and information described below are collectively referred to as “information”
1. The Information We Collect And Store

We may collect and store the following information when running the Thecuriousbeetle.com Service:

Information You Provide: When you register an account, we collect some personal information, such as your name and surname, email address & social media. You may also provide us with your contacts’ email addresses when sharing requests with them. If you are paying for part of the Thecuriousbeetle.com service, then we will collect your billing details, including card details and billing address.


Log Data: When you use the Service, we automatically record information from your Device, its software, and your activity using the Services. This may include the Device’s Internet Protocol (“IP”) address, browser type, the web page visited before you came to our website, information you search for on our website, locale preferences, identification numbers associated with your Devices, your mobile carrier, date and time stamps associated with transactions, and other interactions with the Service.


Cookies: We also use “cookies” to collect information and improve our Services. A cookie is a small data file that we transfer to your Device. We may use “persistent cookies” to save your registration ID and login password for future logins to the Service. We may use “session ID cookies” to enable certain features of the Service, to better understand how you interact with the Service and to monitor aggregate usage and web traffic routing on the Service. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all aspects of the Service.

2. How We Use Personal Information

Personal Information: In the course of using the Service, we may collect personal information that can be used to contact or identify you (“Personal Information”). Personal Information is or may be used: (i) to provide and improve our Service, (ii) to administer your use of the Service, (iii) to better understand your needs and interests, (iv) to personalize and improve your experience, and (v) to provide updates and product announcements.

Geo-Location Information: When using the service we may use your Device’s Internet Protocol (“IP”) address to identify your approximate geographical location. We may use this information to optimize your experience.

Analytics: We also collect some information (ourselves or using third party services) using logging and cookies, which can sometimes be correlated with Personal Information. We use this information for the above purposes and to monitor and analyze use of the Service, for the Service’s technical administration, to increase our Service’s functionality and user-friendliness, and to verify users have the authorization needed for the Service to process their requests.

This information includes the date and time of your visit, the source of your visit and demographic information such as your age and gender. As of the date this policy went into effect, we use Google Analytics.

3. Information Sharing and Disclosure
Your Use: We will display your Personal Information in your profile page and elsewhere on the Service according to the preferences you set in your account. Any information you choose to provide should reflect how much you want others to know about you. Please consider carefully what information you disclose in your profile page and your desired level of anonymity. You can review and revise your profile information at any time. We may also share or disclose your information with your consent, for example if you use a third party application to access your account (see below). Through certain features of the Service, you may also have the ability to make some of your information public. Public information may be broadly and quickly disseminated. Service Providers, Business Partners and Others: We may use certain trusted third party companies and individuals to help us provide, analyze, and improve the Service (including but not limited to data storage, maintenance services, database management, web analytics, payment processing, and improvement of the Service’s features). These third parties may have access to your information only for purposes of performing these tasks on our behalf and under obligations similar to those in this Privacy Policy. Third-Party Applications: We may share your information with a third party application with your consent, for example when you choose to access our Services through such an application. We are not responsible for what those parties do with your information, so you should make sure you trust the application and that it has a privacy policy acceptable to you. Compliance with Laws and Law Enforcement Requests; Protection of Thecuriousbeetle.com Limited’s Rights: We may disclose to parties outside Thecuriousbeetle.com content and information about you that we collect when we have a good faith belief that disclosure is reasonably necessary to (a) comply with a law, regulation or compulsory legal request; (b) protect the safety of any person from death or serious bodily injury; (c) prevent fraud or abuse of Thecuriousbeetle.com or its users; or (d) to protect Thecuriousbeetle.com Limited’s property rights. Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction, but we will notify you (for example, via email and/or a prominent notice on our website) of any change in control or use of your Personal Information or Files, or if either become subject to a different Privacy Policy. We will also notify you of choices you may have regarding the information. Non-private or Non-Personal Information: We may disclose your non-private, aggregated, or otherwise non-personal information, such as usage statistics of our Service.

4. Changing or Deleting Your Information

If you are a registered user, you may review, update, correct or delete the Personal Information provided in your registration or account profile by changing your “account settings”. If your personally identifiable information changes, or if you no longer desire our service, you may update or delete it by making the change on your account settings. In some cases we may retain copies of your information if required by law.
5. Data Retention
We will retain your information for as long as your account is active or as needed to provide you services. We may retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Consistent with these requirements, we will try to delete your information quickly upon request. Please note, however, that there might be latency in deleting information from our servers and backed-up versions might exist after deletion.
6. Security

The security of your information is important to us. We follow generally accepted standards to protect the information submitted to us, both during transmission and once we receive it. No method of electronic transmission or storage is 100% secure, however. Therefore, we cannot guarantee its absolute security.

A marketing specialist dedicated to helping entrepreneurs to create or re-invent brands with positive impact on the world.
I’m a mother and marketing professional. My great challenge in life, being a woman, has been continuing to develop professionally while maintaining a family and raising two children. Despite this, I have had a very successful career and I was recognised as a “Women to Watch” with 16 other top female marketing executives of Argentina. At this point, as proud as I was of my accomplishments, I started to wonder WHY I was working non-stop and what I really wanted from my life. Working with ‘Chivas The Venture – A project for social entrepreneurs’ I discovered that there was a new model in companies, driven by the B Corp movement, focusing efforts on sustainable business. I decided to leave my comfort zone and co-create my own socially responsible business with ‘The Curious Beetle’. In 2018 I entered the community of B Corporation professionals, becoming a B Leader.

“Anyone can become an agent of social transformation. We all have the potential to be protagonists of change in our world and leave a positive impact for the new generations”.

My tips for entrepreneurs
• Know yourself!
And recognise your strengths, find your personal purpose and empower your potential.
• Focus on what you love and put all your passion into it! 
And recognise your strengths, find your personal purpose and empower your potential.
• Create your own work team
And recognise your strengths, find your personal purpose and empower your potential.
• Prepare yourself for failures
And recognise your strengths, find your personal purpose and empower your potential.
My secrets to success in business
Stay organised and dedicate time to plan the key strategies, you will have more chances of success!
Listen to consumers and learn how to adapt and make your business more flexible.
Be adaptable to change: your brand must be able to adapt to survive to the new challenges of the world “keep an open mind.”
Be courageous, take initiative and be a leader. Do not be a spectator, be encouraged to generate the changes that the world needs!
Design your brand with a multiple-territorial approach in mind.
Be an ambassador for your purpose-driven brand.
Find the purpose of your brand
… And leave a positive impact
A bit about me
I have a 20-year marketing career, specialising in FMCGs, specifically the food and beverage categories. Working with multinational companies like Pernod Ricard, Kraft Foods and AB InBev, I have developed and implemented strategies for local and global brands. I have had a very successful marketing career, becoming Marketing Director. I have taught at numerous institutions in Argentina, as well as mentored entrepreneurs at ENDEAVOR Experience Buenos Aires.
“This experience in teaching and coaching has really helped me to spread the message about social entrepreneurism, and to assist people in their journeys to develop purpose-driven business, with success.”
When I took the time to reflect on my past and look to my future, I knew that it was time for a change, and that I could be using my talents to positively impact the world.
“I discovered my passion, the real purpose that motivated me: To be an expert in “marketing with purpose”, spreading passion for brands, with a feminine and human leadership for doing good in the world.”
Then my new challenge, was to make the jump from employee to owner. It was a real change of mindset. I knew that Julieta was totally aligned with my point of view and values in life, that´s why I co-founded ‘The Curious Beetle’ with my closest friend, someone who I love and admire deeply.
And in case you want to know more…
  • I am Argentinean, married to Andres (the artist of the family) and mother of Simon and Rocio (my two great blessings). I really love my family!
  • I was born in Mar del Plata, a seaside city. I love the water, that´s why I am a scuba diver.
  • I love travelling and exploring the world.
  • My hobby is photography.
  • I am extrovert and I really like to meet people of all different ages, origins and sexes.
  • I have two favorite quotes: “the key to success is the attitude” and “the goal is not only to arrive, but also to enjoy the way”
  • I love being able to offer my experience to entrepreneurs.
  • I like to collaborate with people and NGOs, that’s why I always enjoy working to make my dreams a reality.
A passionate entrepreneur and marketing strategist dedicated to help you to convert your sustainable business idea into a successful reality.
In 2016, I left a long career in the corporate world to pursue my personal purpose and reinvent myself. I gave up the security of the 9-5 to follow my dreams and do something more meaningful with my life… I am sure you and I have a lot in common… You want to make a difference, but you do not want to sacrifice making a fair living either. You want to create a purposeful brand to inspire others. You want to encourage people to buy your products without being like all the other pushy businesses out there. Maybe you are feeling powerless and thinking ”it’s not the right time”, “I’m too small and the issues are too big”, “I don’t have the skills or the audacity to dream of…”, “I’m really scared of failure”, “I don’t want to lose the stability of my current job”, “I don’t have enough capital”…. STOP!
“Debes llevarte a la mesa si quieres prosperar en el mundo de hoy”.
¡He estado allí, he sentido esos mismos miedos pero los superé y ahora estoy viviendo la vida de mis sueños!
“El mundo necesita más emprendedores sociales y creadores de cambio como tú”.
My tips for entrepreneurs
• Know dreaming 
Every success story starts with big dreams. 
• Stay positive, work hard, make it happen
If you do what you love you will find true success, and you will enjoy ir along,
• Go out of your comfort zone
and explore new possibilities.
• Be curious
and always kep looking for new opportunities for business.
• Capitalize on your network
of key contacts.
My secrets to success in business
Do something that improves the lives of others, create your own movement.
Define an authentic brand purpose and your business will thrive.
Think success. Trust yourself. Visualise your goals.
Be curious, perseverant and resilient.
Adapt to change. Challenge yourself. Take risks.
… And you will conquer the world!
A bit about me
I spent 20 years working in marketing for well-known global companies such as Unilever, The Coca-Cola Company, AB InBev and Kraft Foods, gaining valuable experience leading over 20 brands. I had a successful marketing career but one day I woke up and asked myself. What’s my purpose? The answer emerged quickly. I launched Design Junkie in 2016 to help artisans in developing markets keep their traditions of handmade textiles alive, as I saw them slowly dying off around the world. I created a business plan committed to my brand purpose. From there everything took off! I became an Instagram influencer, now leading a tribe of 177.000 followers from all corners of the world. Without meaning to, I had created an organic movement of inspired people who also want to help others. I gradually spent the last two years encouraging people, as well as guiding them, to start and grow their own social businesses.
“Pero sabía que quería impactar a más empresarios que quieren cambiar el mundo”.
The Curious Beetle nació.
And in case you want to know more…
  • I am Argentine by birth but live in London. I moved to London to follow the love of my life, Pranav, a British-Indian who I met while on holidays in Brazil in 2010.
  • Cultural differences were one of the hardest things to overcome when I moved to London, I had to learn the British and Indian culture.
  • I love travelling the world, I have been to about 40 countries, and I really enjoy learning new things and experiencing different cultures.
  • My favourite quote is “Constant Growth is Driven by Constant Evolution”.
  • Social media has taught me that collaboration is a powerful tool for all small business owners, no matter what industry or business you are in.

Do you want
to learn more?

By downloading this eBook, you are automatically subscribing to The Curious Beetle newsletter containing: our latest blog posts with tips, tools and trends, upcoming workshops and the latest sustainability news.

Do you want
to learn more?

By downloading this eBook, you are automatically subscribing to The Curious Beetle newsletter containing: our latest blog posts with tips, tools and trends, upcoming workshops and the latest sustainability news.

My advice for entrepreneurs
• Keep dreaming!
Every success story starts with big dreams.
• Stay positive, work hard, make it happen.
If you do what you love you will find true success, and you will enjoy it along the way.
• Create your own work team
Consider it to be your work ecosystem. The more diverse the better!
• Go out of your comfort zone
y explora nuevas posibilidades.
• Be curious
and always keep looking for new opportunities for business.
• Capitalize on your network
of key contacts.
My secrets to success in business
Do something that improves the lives of others, create your own movement.
Define an authentic brand purpose and your business will thrive.
Think success. Trust yourself. Visualise your goals.
Be curious, perseverant and resilient.
Adapt to change. Challenge yourself. Take risks.
…And you will conquer the world! 
A bit about me
I spent 20 years working in marketing for well-known global companies such as Unilever, The Coca-Cola Company, AB InBev and Kraft Foods, gaining valuable experience leading over 20 brands. In that time, I was busy creating and launching a plethora of brands in different industries such as water, pastas, cookies, infusions, beers and home décor in both Argentina and the UK. I specialised in brand innovation and marketing strategy. I had a successful marketing career but one day I woke up and asked myself. What’s my purpose? In my case, the answer emerged quickly. “When I took charge and followed my calling, it changed my life.” I launched Design Junkie in 2016 to help artisans in developing markets keep their traditions of handmade textiles alive, as I saw them slowly dying off around the world. I created a business plan committed to my brand purpose. From there everything took off! I became an Instagram influencer, now leading a tribe of 177.000 engaged followers from all corners of the world. Without meaning to, I had created an organic movement of inspired people who also want to help. My story was published in many magazines and newspapers, I did interviews on radio and blogs, I was invited to talks and events… And soon after, I began to receive messages from entrepreneurs who wanted to know how I had achieved this amazing goal. One of the things I’m often asked is “How on earth did you get started in all this?” For that reason, I gradually spent the last two years encouraging people, as well as guiding them, to start and grow their own social businesses. “But I knew I wanted to impact even more entrepreneurs who want to change the world.” ‘The Curious Beetle’ was born. I co-founded with my closest friend, Alejandra, someone who I admire deeply, professionally and personally, and with whom I am 100% aligned with on vision and values.
A passionate entrepreneur and marketing strategist dedicated to help you to convert your sustainable business idea into a successful reality.
In 2016, I left a long career in the corporate world to pursue my personal purpose and reinvent myself. I gave up the security of the 9-5 to follow my dreams and do something more meaningful with my life… “In the corporate world I was winning, but in the wrong game.” I’m so proud of myself for having the courage to live a life true to myself, not the life that others expected of me. With my ambitions, energy and positive mindset I have since created not one but two successful and socially responsible businesses that have touched thousands of lives. If you are reading this, I am sure you and I have a lot in common… You want to make a difference, but you do not want to sacrifice making a fair living either. You want to create a purposeful brand to inspire others. You want to encourage people to buy your products without being like all the other pushy businesses out there. Maybe you are feeling powerless and thinking ”it’s not the right time”, “I’m too small and the issues are too big”, “I don’t have the skills or the audacity to dream of…”, “I’m really scared of failure”, “I don’t want to lose the stability of my current job”, “I don’t have enough capital”…. STOP! You must bring your whole self to the table if you want to thrive in today’s world. I have been there, I have felt those same fears but overcame them and I’m now living the life of my dreams! The world needs more social entrepreneurs and change-makers like you.
And in the case you want to know more…
I am Argentine by birth but live in London. I moved to London to follow the love of my life, Pranav, a British-Indian who I met while on holidays in Brazil in 2010. Cultural differences were one of the hardest things to overcome when I moved to London, I had to learn the British and Indian culture, I had to switch my language to English, I had to make new friends and embrace a new family. However, I love my new home. I love travelling the world, I have been to about 40 countries, and I really enjoy learning new things, experiencing different cultures and getting to know the life of the locals. I am an introvert masquerading as an extrovert, and I am usually very convincing but the language barrier sometimes plays a tough game. I am a frustrated graphic designer… I didn’t study it, but I love design, and when I can… I try my hand at it… with varying results. My favourite quote is “Constant Growth is Driven by Constant Evolution.” Social media has taught me that collaboration is a powerful tool for all small business owners, no matter what industry or business you are in.
My tips for entrepreneurs
• Know yourself!
And recognise your strengths, find your personal purpose and empower your potential.
• Focus on what you love and put all your passion into it!
If you do what you love you will find true success, and you will enjoy it along the way.
• Create your own work team
Consider it to be your work ecosystem. The more diverse the better!
• Prepare yourself for failures
Because that is where you learn the most from. Not all the projects I worked on were 100% successful, I was able to learn from my failures and capitalise on them in the future.
A marketing specialist dedicated to helping entrepreneurs to create or re-invent brands with positive impact on the world.
I’m a mother and marketing professional. My great challenge in life, being a woman, has been continuing to develop professionally while maintaining a family and raising two children. Despite this, I have had a very successful career and I was recognised as a “Women to Watch” with 16 other top female marketing executives of Argentina by Adlatina and AdAge in 2016. At this point, as proud as I was of my accomplishments, I started to wonder WHY I was working non-stop and what I really wanted from my life. “I asked myself “what is my purpose in life and work? and what is my contribution to the world?” Working with ‘Chivas The Venture – A project for social entrepreneurs’ I discovered that there was a new model in companies, driven by the B Corp movement, focusing efforts on sustainable business that not only generate profits but also positively impact our world. I realised this was going to be my new challenge, this new movement was something really inspiring where I could put my energy. I decided to leave my comfort zone and co-create my own socially responsible business with ‘The Curious Beetle’, inspiring and encouraging entrepreneurs and small companies to be part of this ever-growing movement of social business. In 2018 I entered the community of B Corporation professionals, becoming a B Leader. Thanks to this, I am now fully aware there are many tools available to create or transform your business towards a positive impact model. It is not a utopia, and it has its own unique set of challenges, but it can be achieved! “Anyone can become an agent of social transformation. We all have the potential to be protagonists of change in our world and leave a positive impact for the new generations”.
And in the case you want to know more…
I am Argentinean, married to Andres (the artist of the family) and mother of Simon and Rocio (my two great blessings). I really love my family! I was born in Mar del Plata, a seaside city. I love the water, that’s why I am a scuba diver. I love travelling and exploring the world, alone or with friends and family. It is a great motivation in my life and the best legacy for my children, who can know the diversity of the world. My hobby is photography. In the year 2018, Gaby Herbestein (TOP 5 Argentinian visual artist) called me to join her team, as the role of strategy and planning, and I agreed to be part of the visual project “Believe to See”. If you dream it, you can achieve it! I am extrovert and I really like to meet people of all different ages, origins and sexes. I have two favourite quotes: “the key to success is the attitude” and “the goal is not only to arrive, but also to enjoy the way”. I love being able to offer my experience to entrepreneurs: to give them good tips on how to learn how to analyse opportunities with their brands, to give talks, workshops, mentoring sessions and classes to students. I like to collaborate with people and NGO´s, that’s why I always enjoy working to make my dreams a reality.
A bit about me
I have a 20-year marketing career, specialising in FMCGs, specifically the food and beverage categories. Working with multinational companies like Pernod Ricard, Kraft Foods and AB InBev, I have developed and implemented strategies for local and global brands such as Absolut, Chivas, MUMM, Cafayate wines, Gatorade, Pepsi, Tropicana – managed teams and created product portfolios with a strong focus on business for both domestic and export markets. I have had a very successful marketing career, becoming Marketing Director in the final three years of my corporate career. I have taught at numerous institutions in Argentina, as well as mentored entrepreneurs at ENDEAVOR Experience Buenos Aires.
This experience in teaching and coaching has really helped me to spread the message about social entrepreneurism, and to assist people in their journeys to develop purpose-driven business, with success.
When I took the time to reflect on my past and look to my future, I knew that it was time for a change, and that I could be using my talents to positively impact the world.
I discovered my passion, the real purpose that motivated me: To be an expert in “marketing with purpose”, spreading passion for brands, with a feminine and human leadership for doing good in the world.
Then my new challenge, was to make the jump from employee to owner. It was a real change of mindset. I knew that I could capitalize on my many years of marketing experience to help others carve a path of triple-impact marketing that leaves a positive impact. I am very grateful for all I have learned and the skills I have gained in all my years of working in large companies, but I was truly passionate about this new challenge that would focus on giving back to society and the world. That is why my priority is to help entrepreneurs, companies in development and the most vulnerable. I knew that Julieta was totally aligned with my point of view and values in life, that´s why I co-founded ‘The Curious Beetle’ with my closest friend, someone who I love and admire deeply.
My secrets to success in business
Stay organised and dedicate time to plan the key strategies, you will have more chances of success!
Listen to consumers and learn how to adapt and make your business more flexible.
Be adaptable to change: your brand must be able to adapt to survive to the new challenges of the world “keep an open mind.”
 Be courageous, take initiative and be a leader. Do not be a spectator, be encouraged to generate the changes that the world needs!
Design your brand with a multiple-territorial approach in mind.
Be an ambassador for your purpose-driven brand.
Find the purpose of your brand
… And leave a positive impact