How to name your
purpose-driven brand

The name of your brand is the ultimate first impression, and in this eBook we’ll help ensure it’s a good one! To succeed in the world of purpose-driven brands, it’s imperative to have a brand name that speaks to your brand purpose, is future-proof and attractive to clients.

Naming a business should be a fun process but it can become overwhelming and complicated. The ‘How to name your purpose-driven brand” is a 55-page toolkit that help you create an attractive, effective and impressionable brand name. Featuring interactive tasks and inspiration, the eBook you take you through a step-by-step process to help you find the perfect brand name for your business.

Who is this eBook for?

Entrepreneurs, start-ups, small/medium companies and individuals thinking about creating a positive-impact business

With this eBook you will get
  • A deeper understanding of why a brand name is so important
  • Inspiration from a plethora of other purpose-driven brands
  • Knowledge on the different brand name types and which ones suit your needs
  • The key considerations in the brand-naming process
  • A step-by-step workbook to help you through the brand-naming process
  • Links to free software to assist you in the brand-naming process
What is the content of the eBook?
Every purchase you make from The Curious Beetle will directly benefit children in need in Argentina.


You can pay with credit / debit card or PayPal.

Yes, you can download it as a PDF.

Yes, they are designed to be read from your smartphone, tablet or PC.

Yes, to request the invoice, please email hello@thecuriousbeetle.com with your purchase information.

Not yet – but stay tuned.

You can get advice, support and guidance by hiring a 1 or 2 hour session of personalised mentoring.

Payment: it´s possible to pay with PayPal, credit and debit cards. If you don´t have PayPal, when paying, log in as a PayPal guest user.

Back to Resources

Submit your review

Create your own review